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Articles

A Study on the Impact of Airline Corporate Reputation on Brand Loyalty

 Eun-Ju Seo, Jin-Woo Park

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Supply Chain Management Maturity: A Comprehensive Framework Proposal from Literature Review and Case Studies

 Guilherme Frederico

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E-government Adoption in Developing Countries: Need of Customer-centric Approach: A Case of Pakistan

 Fahad Asmi, Rongting Zhou, Liu Lu

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Case Study, Simulation and Management Games: Use, Benefits and Barriers in Undergraduate Business School Program (CEAS-IMSIU)

Abdulrahman Almohaini

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Impacts of Customer Relationship Management (CRM) System on Customers' Satisfaction Level (The Case Study: Iran Darou Co.)

Mohammad Reza Bahmanzadeh , Parvneh Gelard

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